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Old 01-25-2012, 10:45 AM   #1
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Smile What can be done to make the jeep better!!!

Please answer these questions honestly i am a design student trying to help solve problems with wranglers to better satisfy customers. Please answer as many as possible if you have the time i would really appreciate the insight and help.

1. Age:

2. Sex:

3. What do you do in your free time, or to stay active?

4. How often do you do those activities?

5. What kind of cargo do you usually carry?

6. What vehicle do you usually drive to those activities?

7. Does that vehicle have an efficient amount of space to fit your needs?

8. Is the vehicle's interior space versatile enough for your needs?

9. How much time do you spend in your vehicle?

10. Have you made any modifications to your vehicle?

11. If so, then can you list the modifications that you have made?

12. What kind of improvements would you advise for the interior and the exterior?

13. What kind of improvements would you advise on how the vehicle functions? Example: The doors are hard to get off, hard to take the top off, or the soft top isn't durable enough.

14. Any other improvements, tips, complaints, experiences, and/or advice?

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Old 01-25-2012, 10:51 AM   #2
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Since this is your first post, this is coming across as "commercial" survey and do not trust your intent. Sorry.

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Old 01-25-2012, 11:09 AM   #3
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That makes sense, , but I am a real student at the Cleveland Institute of Art. I really just wanted some insight and help on finding a way to innovate the Wrangler, because it is a project that I am working on. This isn't a commercial survey, but I understand why you feel that way so it's cool. But if you wouldn't mind I would appreciate the help because I need more information for my research. This is not for any commercial use, but it is for me to design around real world situations and problems but thank you for viewing my post.
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Old 01-25-2012, 11:10 AM   #4
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Agree.

We have "profiles"
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Old 01-25-2012, 11:59 AM   #5
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Originally Posted by reel View Post
That makes sense, , but I am a real student at the Cleveland Institute of Art. I really just wanted some insight and help on finding a way to innovate the Wrangler, because it is a project that I am working on. This isn't a commercial survey, but I understand why you feel that way so it's cool. But if you wouldn't mind I would appreciate the help because I need more information for my research. This is not for any commercial use, but it is for me to design around real world situations and problems but thank you for viewing my post.
Reel, can you personally answer these first :

1) Do you currently own a Wrangler?
2) What do you like/dislike about it?
3) How long have had a Wrangler?
4) What aftermarket parts have you installed?
5) Describe the purpose of a SYE.
6) Why do people upgrade the D35?

Just trying to build ya some credibility.
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Old 01-25-2012, 02:57 PM   #6
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yes its a 97
i love its go anywhere capabilities, the attention it gets me, and the uniqueness of the vehicle.
i've had it for 4 years
I currently have a 4" Rough Country suspension lift, 1" daystar body lift, 1" mmL, SYE, Tom Woods drive shaft, 15X8 Crager wheels wrapped in 35X12.5 goodyear MT/R's
A SYE eliminates the slip yoke on the factory Np231 Transfer case so that an aftermarket driveshaft can be installed to reduce vibrations.
nobody upgrades to the D35 its a shit tube.
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Old 01-25-2012, 03:10 PM   #7
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Quote:
Originally Posted by reel View Post
yes its a 97
i love its go anywhere capabilities, the attention it gets me, and the uniqueness of the vehicle.
i've had it for 4 years
I currently have a 4" Rough Country suspension lift, 1" daystar body lift, 1" mmL, SYE, Tom Woods drive shaft, 15X8 Crager wheels wrapped in 35X12.5 goodyear MT/R's
A SYE eliminates the slip yoke on the factory Np231 Transfer case so that an aftermarket driveshaft can be installed to reduce vibrations.
nobody upgrades to the D35 its a shit tube.

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Old 01-25-2012, 04:04 PM   #8
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Sorry, but nothing need to be done to the wrangler except to make it more trail worthy and less soccer-mom/mass-population oriented....another words, built tougher!!!
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Old 01-25-2012, 04:55 PM   #9
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Quote:
Originally Posted by Peej08
Sorry, but nothing need to be done to the wrangler except to make it more trail worthy and less soccer-mom/mass-population oriented....another words, built tougher!!!
What exactly is not tough enough for you?
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Old 01-25-2012, 05:35 PM   #10
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Quote:
Originally Posted by daggo66

What exactly is not tough enough for you?
My 2010 jk rubicon, license plate bracket broke, (tree), lol.
From all I read thing like axle tubes to thin, plastic trim that breaks, body panels so thin and flimsy, the rumors and thought that a wrangler needs to ride and handle like a car...... I use my jeep to see and camp in the back woods that the masses don't get to see or enjoy. I feel the jeep wrangler has a niche with a certain demographic person, and should be built for that demographic person.
You want it quiet, smooth and sports car handling.....buy a sport sedan car!
JUST MY OPION THO...... with a grain of salt.
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Old 01-25-2012, 05:45 PM   #11
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Quote:
Originally Posted by reel View Post
Please answer these questions honestly i am a design student trying to help solve problems with wranglers to better satisfy customers. Please answer as many as possible if you have the time i would really appreciate the insight and help.

1. Age: 37
2. Sex: as oftern as possible...oops, I mean male
3. What do you do in your free time, or to stay active? Hunt, Fish, Scouting, Parent
4. How often do you do those activities? The parenting and scouting is done daily. Hunting and fishing maybe 40 times a year.
5. What kind of cargo do you usually carry? In my Jeep, very little. Just the necessary items for the activity and always tools.
6. What vehicle do you usually drive to those activities? Usually something other than the Jeep. They Jeep is just a toy.

7. Does that vehicle have an efficient amount of space to fit your needs? Most of the time.
8. Is the vehicle's interior space versatile enough for your needs? Which vehicle??? your questions arent very clear at this point. Are we still talking about the Jeep? Either way, Yes. I don't require much versatility. A couple of 12v outlets for electronics and a cup holder and I am good.
9. How much time do you spend in your vehicle? on average, 1 hour a day
10. Have you made any modifications to your vehicle? yes
11. If so, then can you list the modifications that you have made? Rough Country 4" lift, 35" Cooper STT, CB radio, aftermarket stereo, lots of engine modifications, aftermarket exhaust, Custom body trimming, custom paint, bed liner interior.
12. What kind of improvements would you advise for the interior and the exterior? I would like to see a model built the way an enthusiast would use it. Completely utilitarian. Matte finish paint, no carpet, still with a heavy duty drivetrain like the Ruicon. A more powerful engine option would be nice.
13. What kind of improvements would you advise on how the vehicle functions? Example: The doors are hard to get off, hard to take the top off, or the soft top isn't durable enough. My wrangler is 25 years old and the willys is more like 65, I dont think I have anything to add here.14. Any other improvements, tips, complaints, experiences, and/or advice? See question 12
I will play, I was a design student myself almost 20 years ago.
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Old 01-25-2012, 06:24 PM   #12
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Quote:
Originally Posted by Peej08 View Post
Sorry, but nothing need to be done to the wrangler except to make it more trail worthy and less soccer-mom/mass-population oriented....another words, built tougher!!!

And with less electronics and plastic!!
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Old 01-25-2012, 06:48 PM   #13
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About concentrating on reliability?
Wouldn't that make it better?
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Old 01-25-2012, 08:09 PM   #14
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Originally Posted by ediposucio
About concentrating on reliability?
Wouldn't that make it better?
Yes.....reliability, oh and not catching on fire...lol
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Old 01-25-2012, 08:16 PM   #15
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Originally Posted by daggo66 View Post
What exactly is not tough enough for you?
the 4 doors


JUST KIDDING
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Old 01-25-2012, 08:26 PM   #16
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About concentrating on reliability?
Wouldn't that make it better?

That, too. What's important to me is freezing the design so that you can continually tweak it without doing radical redesigns, as happened with going from the TJ to the JK. Very different vehicles IMO, because now, you have a whole new vehicle with new materials, new designs, and unknown weaknesses, so you basically have to climb up the manufacturing learning curve every time you put out a new vehicle and don't fix the problems with the previous generation; very Microsoft-like... My suggestion is, tweak the design to the point that it becomes the most reliable vehicle there is.

The second thing you have to keep in mind. It strikes every successful business, and that's called market saturation. The plain simple fact is, there are no martians, venusians, neptunians that people can sell products to. Eventually, you run out of the customers who want your products. So, how do you stay in business? There are two ways to go about this. One, which everyone seems to do, is to change the product substantially and come up with the justification for the customer to buy a replacement product, even though there might not be anything wrong with the original product. The other way, which very few businesses do, if any is to carefully monitor sales drop off, indicating possible market saturation, and instead of making a new product to renew that "grow, grow, grow" phase, which everyone is stuck in, start adjusting your employment ranks to reflect a changing market, which means start shifting some of the assembly line workers over to parts-making and maintenance lines. In this case, it makes sense to train the workers (if you are still in a market-growing phase) to understand that there will come a day when market saturation will be reached, and they will be prepared to switch over to parts making and maintenance jobs, and with a few remaining to manufacture enough vehicles to meet market demand to new drivers appearing in the market as well as car accidents that total a vehicle physically. Thing is, you have to adjust the grow rate of market share increase by structuring your business size so that you don't have as much of the ups-and-downs of starting out with 0% market share, reaching 70% market share (and topping out here) in five years, and then having to lay off over 50% of the staff. Why not only hire enough people to reach market share in 10 years or longer, and only have to lay off a smaller group of people and shift most of the others to parts-making and maintenance? As they say in financial casinos, "the faster you go up, must you come down." You can either hire tens of thousands, if not hundreds of thousands of people and reach market saturation soon and have to lay off large numbers of people, or you can take your time getting there and smooth out the employment cycle so it's not so disruptive.
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Old 01-26-2012, 10:22 AM   #17
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Well it's hard to follow that!!! I haven't had a wrangler for all that long but I think it's right where it needs to be. We cant forget if you make to one groups specs, then one of America's most iconic brands will take a dive. That's the reason they make after market mods. Not to mention a wrangler is expensive enough. If jeep adds all those mods (bigger axles, better suspeion, no plastic) by the time there done it would be a 60k vehicle.
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Old 01-26-2012, 02:01 PM   #18
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Thank you so much. I really appreciate it. I have been having a bit of trouble getting some feedback about how people feel about their wranglers. But again I really do appreciate you doing that. Thanks again.
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Old 01-26-2012, 02:04 PM   #19
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Thank you for your input as well, but I'm just a student, lol. I'm just trying to find a common issue or complaint about the wrangler, so that I can try to come up with a design to address that issue. But thanks again.

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