I used to run BFG ATs on my rig and really liked them. They were great everywhere but in mud. I don't have experience with the MT/Rs but I've heard they are great.
I would recommend taking a look at the Mickey Thompson MTZ if you want good road manners and great off road performance. I got these a few months ago and absolutely love them. I think they're about the sane price as the BFGs too. At least they are around here.
As for rims, I like my Procomp steelies. Nice and cheap to replace if I ever need to. I like the classic, non-flashy look too, though.
92 YJ, 4.0, 5" BDS springs, 1" booms, 1" BL, 35x12.50x15 MTZ's, Ford 8.8 with LSD, 4.10 gears. It's never done though.