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Old 12-07-2012, 11:01 AM   #1
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Dealer pushing hard for me to trade my 11 for 13

Hey all, my dealership has really been pushing me to trade my 11 JKUR in for a 13 model. My question is why? and what is the worth in it for me? If the new model is built better than the 11... the dealer is just gushing about the Pentastar engine, it might be worth it to me. But I can't see how it benefits me otherwise and why is my 11 worth so much to them.

Anyway, was curious what people's thoughts were.

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Old 12-07-2012, 11:04 AM   #2
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It benefits his pocketbook to get a sale before the end of the year.

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Old 12-07-2012, 11:08 AM   #3
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Likely you'll get reamed in the ass with the trade in...any vehicle traded in within first 2 years will get raped with resale...even Jeeps.
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Old 12-07-2012, 11:14 AM   #4
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If you are looking you must have the urge to get a 13. If you can swing a good deal and money is not a problem by all means the 3.6 is a sweet machine. Test drive then you will know what to do.Are there any options you dont have on your 11 that you would get on a 13 ? This is opportunity to get exactly what you want.Be sure to tell them you want to see invoice on the one you are buying .Most around here been paying 1-3% below invoice not sticker.

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Old 12-07-2012, 11:21 AM   #5
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If he gets you to trade, he'll get another 2013 sale before the end of the year, he'll make money on that sale, and he'll make a profit on whatever he resells your 2011 for.

Why would he not want all of those things? He (like all dealers) knows that anytime a vehicle line gets something that is perceived to be a significant upgrade, recent purchasers may feel some buyer's remorse and be susceptible to this type of sales pitch. He thinks you--more so than somebody who bought a TJ from him six years ago or a JK back in 2008, and have likely gotten used to not having a payment, etc.--may be able to be convinced.

That's all.
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Old 12-07-2012, 11:25 AM   #6
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Quote:
Originally Posted by Cpwines18 View Post
Hey all, my dealership has really been pushing me to trade my 11 JKUR in for a 13 model. My question is why? and what is the worth in it for me? If the new model is built better than the 11... the dealer is just gushing about the Pentastar engine, it might be worth it to me. But I can't see how it benefits me otherwise and why is my 11 worth so much to them.

Anyway, was curious what people's thoughts were.
what did he offer to buy your 2011 for? what model is it and what upgrades? what did he offer to sell you a new 2013 for? What model and what upgrades? How much is yours really worth to you?
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Old 12-07-2012, 11:27 AM   #7
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Ohio, I got everything on it, which I actually regret a lot of it. The one thing I didnt get that I wanted was manual trans. I regret the nav, power everything, etc. I fell in love with my first jeep because of the simplicity of it.

I did test drive a manual at the dealer to kill time while I was in for an oil change. It was nice, but I just don't think it nice enough to get upside down in a trade. Plus my jeep is getting closer to how I want it, and would hate to have to do all my mods again.
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Old 12-07-2012, 12:16 PM   #8
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Likely you'll get reamed in the ass with the trade in...any vehicle traded in within first 2 years will get raped with resale...even Jeeps.
I don't think so... I just traded my '10 JKU Sahara for a '13 JKUR, after 35 months, and it only depreciated about $2k per year. That is actually pretty amazing!

I cleared $12k above what I owed on the trade-in, used $5k as a down-payment on the new one, and the other $7k went straight into mods!

The new Pentastar engine made the entire trade worth it for me... My Jeep finally has balls again!
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Old 12-07-2012, 12:19 PM   #9
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Likely you'll get reamed in the ass with the trade in...any vehicle traded in within first 2 years will get raped with resale...even Jeeps.
Not always true. Paid $33,000 for a new 2011 Rubicon and got $31,500 for it as a year later.
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Old 12-07-2012, 12:29 PM   #10
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Likely you'll get reamed in the ass with the trade in...any vehicle traded in within first 2 years will get raped with resale...even Jeeps.
I had a super eager sales guy send me an email asking if I was interested in trading it in.
Traded mine in 4 weeks ago with no ass play .
They ate 4k on my loan and i went from a JK Sport to a JKU Rubicon for the same monthly payment. Sphincter still intact.
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Old 12-07-2012, 12:35 PM   #11
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I traded my '11 in for this '12...and if I could go back I wouldn't do it again.
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Old 12-07-2012, 12:38 PM   #12
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Same here, brand new 6 month old 2011 Rubicon @ 800 miles, "swapped" for a factory ordered 2012 identical options. Net cost $500! Timing is key ie factory rebates/incentives etc.

You never know what can be done until you actually try.
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Old 12-07-2012, 12:39 PM   #13
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I traded my '11 in for this '12...and if I could go back I wouldn't do it again.
Interesting. You're not the first person I've heard make similar comments. Why not?
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Old 12-07-2012, 12:49 PM   #14
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Interesting. You're not the first person I've heard make similar comments. Why not?
For me, the '12 doesn't feel any stronger at all below 2,500 RPM than the '11 did....yet the '11 will likely last a LOT longer due to it's more simple design and iron block. The 3.8L had 20 years of revision behind it and was the most dependable V6 Chrysler had. Plus, the '11 will be cheaper to maintain as the years go by. No fancy VVT, cam phasers, problematic heads, exhaust ports in the heads to cause heat issues, etc. Just a stone simple design. And, in my case, I miss the automatic. I've had tons of manuals and tons of autos over the years, and this will be my last manual ever. The auto JKU was so much nicer on the trails and also in city traffic.

I do enjoy my '12, but in a year or so I will probably be looking to get out of it. I should have kept my '11.
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Old 12-07-2012, 12:57 PM   #15
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For me, the '12 doesn't feel any stronger at all below 2,500 RPM than the '11 did....yet the '11 will likely last a LOT longer due to it's more simple design and iron block. The 3.8L had 20 years of revision behind it and was the most dependable V6 Chrysler had. Plus, the '11 will be cheaper to maintain as the years go by. No fancy VVT, cam phasers, problematic heads, exhaust ports in the heads to cause heat issues, etc. Just a stone simple design. And, in my case, I miss the automatic. I've had tons of manuals and tons of autos over the years, and this will be my last manual ever. The auto JKU was so much nicer on the trails and also in city traffic.

I do enjoy my '12, but in a year or so I will probably be looking to get out of it. I should have kept my '11.
Interesting, thanks. For what it's worth, I have a 2010 and just have no interest in getting anything else. Pondered it briefly when the hype was going on when the '12s first rolled out . . . but nah. I'm a fan of the 3.8. I might supercharge it someday (maintainance would still be cheap), but that's about it.
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Old 12-07-2012, 01:01 PM   #16
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And also, my '11 was Mango Tango and in my opinion that's one of the best colors EVER offered on a Wrangler.
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Old 12-07-2012, 01:13 PM   #17
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I traded my '10 Islander for a '12 Rubicon a couple of months ago and didn't loose much on the trade.

The dealer called me with a 'we have to make one more sale today to meet a target' and I got in my opinion a great deal.

The new engine is great! Of course if I get the dreaded tick I may not be as happy?
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Old 12-07-2012, 01:14 PM   #18
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Don't trade it for one reason: Mango tango is awesome! One of my favorite colors Jeep ever made. In my top 3 easy.
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Old 12-07-2012, 02:09 PM   #19
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They are offering me 21.5 - 23K on my '10 JKU sport. I paid 25.5 on it. This is independant of 28.7 I would pay for a '13 JKU (sticker around 32K).

I may buy the '13 outright, just not sure that i want to give up the 2010.
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Old 12-07-2012, 03:05 PM   #20
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I've been getting those letters in the mail for awhile now & I've just had mine for 1 year 5 months. And I believe it's from 2 different dealers too! I believe I was offered about $27,000.00+/- for it. But I'm not interested in trading. I'll have this beastie for 10+ years I'm sure!

Like it was said. They want to resale your vehicle for profit! "Use jeeps like yours are in high demand." HA! Then, of course, they get more money from you on the new vehicle.

It's up to you. If you are still paying payments on it & don't mind it being a bit higher, go ahead. Unless you can make a deal you want. I wouldn't do it. I'm just not one of those people who need to get a new vehicle every year or two for whatever reason. I have one, It's running, it gets me to places, still under warranty, I take care of it & can do the work after warranty when I need to! There's no need to get a new one if it ain't completely broken.

I recommending not doing it. Keep your baby. Do the mods you want to it & enjoy it as much as possible. Just take care of it!
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Old 12-07-2012, 03:20 PM   #21
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Quote:
Originally Posted by WXman View Post
For me, the '12 doesn't feel any stronger at all below 2,500 RPM than the '11 did....yet the '11 will likely last a LOT longer due to it's more simple design and iron block. The 3.8L had 20 years of revision behind it and was the most dependable V6 Chrysler had. Plus, the '11 will be cheaper to maintain as the years go by. No fancy VVT, cam phasers, problematic heads, exhaust ports in the heads to cause heat issues, etc. Just a stone simple design.
Agreed. Only two things I didn't like: throttle response and minimal low end torque. Other than that it is a solid engine.
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Old 12-07-2012, 04:12 PM   #22
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And also, my '11 was Mango Tango and in my opinion that's one of the best colors EVER offered on a Wrangler.
I have an 11 Mango Unlimited Sahara with 13k miles and loaded here on the lot. How's that for a tease?
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Old 12-07-2012, 04:40 PM   #23
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For me, the '12 doesn't feel any stronger at all below 2,500 RPM than the '11 did....yet the '11 will likely last a LOT longer due to it's more simple design and iron block. The 3.8L had 20 years of revision behind it and was the most dependable V6 Chrysler had. Plus, the '11 will be cheaper to maintain as the years go by. No fancy VVT, cam phasers, problematic heads, exhaust ports in the heads to cause heat issues, etc. Just a stone simple design. And, in my case, I miss the automatic. I've had tons of manuals and tons of autos over the years, and this will be my last manual ever. The auto JKU was so much nicer on the trails and also in city traffic.

I do enjoy my '12, but in a year or so I will probably be looking to get out of it. I should have kept my '11.
People had the same complaints about the 3.8L when it replaced the 4.0L. I think the 3.6L will have the reputation of the 3.8L/4.0L someday. All new engines have some issues early on. 10 years from now, we will say that the 3.6L was such a great and simple design....blah, blah...

That being said, if I had an '11 w 3.8L, I would not trade in for a '12/'13, unless highway driving and acceleration was a big priority.
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Old 12-07-2012, 04:47 PM   #24
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Profit off a new sale and profit off of a used sale, best of both worlds for the dealer. You lose $ on both ends.
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Old 12-07-2012, 05:27 PM   #25
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Profit off a new sale and profit off of a used sale, best of both worlds for the dealer. You lose $ on both ends.
^^YEP

A nice lady called me three days ago from the dealer (20 minutes after leaving their service dept for an over-priced oil change).
It seems her manager "reviewed my purchase" and "has a need for a vehicle like mine" on the pre-owned lot.
I haven't owned it a year yet! Well actually, the 5th was my 1 year anniversary. Just realized that! hehe
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Old 12-07-2012, 05:42 PM   #26
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People had the same complaints about the 3.8L when it replaced the 4.0L. I think the 3.6L will have the reputation of the 3.8L/4.0L someday. All new engines have some issues early on. 10 years from now, we will say that the 3.6L was such a great and simple design....blah, blah...

That being said, if I had an '11 w 3.8L, I would not trade in for a '12/'13, unless highway driving and acceleration was a big priority.
+1. I agree. Also insurance goes up, personal property taxes go up, payment goes up, etc. on the new jeep. There will always be something "better".
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Old 12-07-2012, 06:04 PM   #27
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Having driven several 3.8 Wranglers since the '07 rebirth, I knew there was no way I could own one. Reminded me too much of my '98 SE, which was such a gutless turd on the road it got dumped a year later for my '99 Sahara.

Love my 3.6, no comparison.
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Old 12-07-2012, 07:12 PM   #28
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Personally I hated my '11. I found it weak and slow compared with me '02 Liberty. My sales guy warned me not to bother test driving a '12 unless I was serious about it because he new the difference. Within about 10 minutes I new there was no going back to the '11 and did the swap immediately when we got back!
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Old 12-07-2012, 07:18 PM   #29
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I have an 11 Mango Unlimited Sahara with 13k miles and loaded here on the lot. How's that for a tease?
I'll have 9,000 miles on mine by the time I get there. We can trade even.
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Old 12-07-2012, 07:46 PM   #30
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I traded my 2011 for a 2013 and i am so happy about it i could crap my pants.No just kidding i do love the power in the 2013 over the 11,but the numbers need to make sense other wise dont do it.

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