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Old 05-16-2013, 10:18 AM   #1
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Fair pricing for this '13 JKU?

What do you think of this deal. Anyone in the DFW area know of a better one? Sport/24S/3.73 gears/hardtop are a must.

24S
5 speed Automatic
Hardtop
Sirus Radio
Anti Spin Rear
Max Tow package
Connectivity Group

MSRP $32,785
Price $31,046
(-$1,864 or 5.68% off MSRP)

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Old 05-16-2013, 10:22 AM   #2
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if the MSRP is 32,785, then 31,046 is about 5.5% off of MSRP, not invoice. I personally paid about 11% under MSRP for my 2013 JKU. It stickered for 39k, and I paid like $34.5k. I would imagine you could get that Jeep for under $30k, which would be around the same markdown.

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Old 05-16-2013, 10:29 AM   #3
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if the MSRP is 32,785, then 31,046 is about 5.5% off of MSRP, not invoice. I personally paid about 11% under MSRP for my 2013 JKU. It stickered for 39k, and I paid like $34.5k. I would imagine you could get that Jeep for under $30k, which would be around the same markdown.
Fixed original. Yeah I figured that price was a little high. Seems they are marking down Saharas more though.
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Old 05-16-2013, 11:16 AM   #4
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Fixed original. Yeah I figured that price was a little high. Seems they are marking down Saharas more though.
Yea they are marking Sahara's down like crazy. Most people are buying Rubi's and Sports. Most of them in my area are 6-8k under MSRP.
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Old 05-16-2013, 12:48 PM   #5
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I hope the Sahara markdown continues through to about this time into the next model year. My better half wants a 4DR Sahara (she was wanting an FJ, but hates the cavern in back, blind spots and lack of four real doors)

In terms of fair pricing, I wish it were different, but our system pretty much rules out "fairness" in pricing, except in times of disaster when price jacking is outlawed.
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Old 05-16-2013, 12:55 PM   #6
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What's some of the % off Sahara buyers have been receiving? I wonder if it's worth it to look at a Sahara if its going to be close to Sport pricing.
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Old 05-16-2013, 12:57 PM   #7
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42,769 5k on trade wrote check for 32011.00 2013 MOAB
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Old 05-16-2013, 01:39 PM   #8
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42,769 5k on trade wrote check for 32011.00 2013 MOAB

OK, explain "on trade" or did you really get $10,000 off a JKU ?
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Old 05-16-2013, 01:46 PM   #9
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Mike I had a trade that they gave me 5k for and then I wrote the check for 32011.

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