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Old 12-12-2010, 06:18 PM   #1
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how is everybody getting these great deals?

i was @ the jeep dealership for a few hours haggling with them. The jeep i was dealing on was a 2011 unlimited sport, with the S package, trailer tow package, and automatic. Here's what we ended up with:
vehicle price $27000
tax $1755
dealer fees $799
document fees $199
tag $250
= $30003 out the door

even without dealer fees that would leave me @ ~$29003
Priced it out on edmunds and invoice is $28503-1% (treadlightly discount)=
$28217.97+$1834.17(tax)+$250 (tag)=$30302.14 and that's without dealer fees.
I wrote on the forum asking if this was a good deal and most people said not really. One person got theirs for prices like $27000 out the door with even more options.
Am i missing something here? Long story short, I asked them to get rid of dealer fees and they had a deal. They let me walk out leaving me with no JKU . I was there for 2+ hours and i was the only one there the whole time, no other customers and they still let me walk.

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Old 12-12-2010, 06:26 PM   #2
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There is no such thing as a good deal on a new vehicle. Its that simple hehe


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Old 12-12-2010, 06:33 PM   #3
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I got $2400 off sticker on my Mountain.
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Old 12-12-2010, 06:41 PM   #4
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I guess it really depends on the dealer. I have been doing business with my dealer for several years. Bought several Dodge trucks from them. (7 since 1998). Never saw my JKU until I went and picked it up. Never saw the price until I went to pay. Less than 27K out the door.
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Old 12-12-2010, 06:47 PM   #5
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Quote:
Originally Posted by Robd225 View Post
I got $2400 off sticker on my Mountain.
this deal was about $3000 off sticker.
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Old 12-12-2010, 06:53 PM   #6
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IIRC, the 2011's price went up so you'll have to consider that. You already know my feelings on this though. haha. I wouldn't be surprised if they call you back though. Hopefully accepting your no dealer fees offer. I didn't think it was that bad of a deal from the get go though. I got a little over $2500 off of MSRP plus they added a hitch and wiring and I was pleased with my deal. I was very picky though about exactly what options my Jeep was going to have though, so I knew I had to swipe it up before someone else did. Don't regret it one bit. I don't remember what invoice was, but the deal I got included the TL discount, plus more off, plus hitch, etc.
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Old 12-12-2010, 06:53 PM   #7
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Quote:
Originally Posted by dustyc View Post
I guess it really depends on the dealer. I have been doing business with my dealer for several years. Bought several Dodge trucks from them. (7 since 1998). Never saw my JKU until I went and picked it up. Never saw the price until I went to pay. Less than 27K out the door.
less than $27K otd?!?! that's a steal in my area (32789). I would even be willing take a deal for $1500 more than that. I don't even see how that's possible. Invoice was $28,8XX. that doesn't even include tax, tag, title.
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Old 12-12-2010, 06:58 PM   #8
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Don't get caught up in the deals others say they are getting. Might be a 2010 not a 2011, may not have the same options, maybe they aren't including tax, tag etc.

Never be afraid to shop around. Sometimes different dealers offer different deals. My last 3 vehicles came from dealers 70+ miles away because they had the vehicle I wanted and gave me a better deal than my local guys.

If you are happy with the deal you make on the JKU you want don't worry what others think, somebody's always gonna say they got a better deal. Maybe they did, maybe they didn't, but if you're happy with the deal then go for it.
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Old 12-12-2010, 07:04 PM   #9
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I think I'm not too far from you... below is a comment I posted a while back in the FL forum, it should help you:

Quote:
Originally Posted by jeffk42 View Post

....

This is important: All Florida dealers that I have dealt with include a "Dealer Fee" that changes depending on which dealer you go to. Most will tell you (semi-truthfully) that they have to charge everyone this amount and that it's non-negotiable. This fee is completely bogus, and I think FL dealers are the only ones that charge it. They claim it includes things like "dealer preparation", which is an outright lie because Dealer Prep is included in the MSRP already and is clearly marked on the window sticker! Tell the dealer that you will not pay this fee, and be firm. Tell them if they are charging $XXX Dealer Fee that they can reduce the price of the Jeep by $XXX and include the fee.

The state of Florida has a law that attempts to make things a little more fair. It basically says, "If you charge a Dealer Fee, you must charge the same Dealer Fee to everyone." Well, that's a great excuse for the dealerships. "Well we charge $700 as our Dealer Fee, so we HAVE to charge everyone $700 for our Dealer Fee according to state law." Well, sure. Just reduce my Jeep price by $700 and add a $700 Dealer Fee. Done.

This is exactly what I did with my 2011 Sport. Additionally, I had them remove the Doc/CVR Fee. In the end, I paid:

99% of invoice (because of the TreadLightly discount) + tax/tag.

That's it. Plus, you can likely bargain down farther if you're buying off the lot. I ordered mine from the factory so I didn't have too much more wiggle room.

BUT -- never pay more than 99% of invoice + tax/tag.
BTW, I got mine at Greenway on SR50 and 417.
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Old 12-12-2010, 07:05 PM   #10
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Quote:
Originally Posted by JKU-Danger

less than $27K otd?!?! that's a steal in my area (32789). I would even be willing take a deal for $1500 more than that. I don't even see how that's possible. Invoice was $28,8XX. that doesn't even include tax, tag, title.
Like I said, probably depends a lot on the dealer. I didn't have a tow package or upgraded radio. As was mentioned already, 2011 prices are up a little.
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Old 12-12-2010, 07:24 PM   #11
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It is fairly early in the 2011 season, so I'd say $3000 off the sticker is decent for most dealers. As you realize, it is the almost $1000 of nuisance fees that suck. Your state may very well be different, but I have never had any problem getting dealers to dump all fees. The trick is to get that sticker break and find the right vehicle. Of course it helps to be willing to travel for the right deal.
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Old 12-12-2010, 07:39 PM   #12
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Sales Code Description MSRP (USD) FWP (USD)
Model: JKJM74 JKJM74-WRANGLER UNLIMITED SPORT 4X4 - 4 DR 25,545 24,776
Package: 24S Customer Preferred Package 24S 2,200 1,958
EGT 3.8L V6 SMPI Engine 0 0
DGV 4-Spd. Automatic VLP 42RLE Trans 825 734
Paint/Seat/Trim: PX8 Black Clear Coat 0 0
APA Monotone Paint 0 0
*A7 Cloth Seats w/Adj. Head Restraints 0 0
-X9 Black 0 0
Roof: VJX Black Easy Folding Soft Top 0 0
Options: 6X2 Paint Order Code 0 0
AHT Trailer Tow Group 320 285
Discounts: YGE 5 Additional Gallons of Gas 0 14
Destination Fees: 750 750
HB: 867 Total Price: 29,640 28,517


The TL discount is 1% of invoice under invoice. If invoice is $28,517 and you are at $27000 then I would say that is a great deal. That's $1500 under invoice. When the dealership does the TL discount they get 2% of invoice back from Chrysler.

$799 dealer fee is extremely high. The dealership gets paid by Jeep to do the pre delivery inspection so don't let them tell you the 799 pays for that to be done. If you like the JKU and you think the dealer will be good to you when it comes time for service and warranty work then I say go for it.

Now is a good time to buy. The dealers have lots of reasons to put deals together this month. Money back for this month plus money to help them put deals together in the first quarter of 2011.
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Old 12-12-2010, 08:03 PM   #13
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Quote:
Originally Posted by pato1031 View Post
Sales Code Description MSRP (USD) FWP (USD)
Model: JKJM74 JKJM74-WRANGLER UNLIMITED SPORT 4X4 - 4 DR 25,545 24,776
Package: 24S Customer Preferred Package 24S 2,200 1,958
EGT 3.8L V6 SMPI Engine 0 0
DGV 4-Spd. Automatic VLP 42RLE Trans 825 734
Paint/Seat/Trim: PX8 Black Clear Coat 0 0
APA Monotone Paint 0 0
*A7 Cloth Seats w/Adj. Head Restraints 0 0
-X9 Black 0 0
Roof: VJX Black Easy Folding Soft Top 0 0
Options: 6X2 Paint Order Code 0 0
AHT Trailer Tow Group 320 285
Discounts: YGE 5 Additional Gallons of Gas 0 14
Destination Fees: 750 750
HB: 867 Total Price: 29,640 28,517


The TL discount is 1% of invoice under invoice. If invoice is $28,517 and you are at $27000 then I would say that is a great deal. That's $1500 under invoice. When the dealership does the TL discount they get 2% of invoice back from Chrysler.

$799 dealer fee is extremely high. The dealership gets paid by Jeep to do the pre delivery inspection so don't let them tell you the 799 pays for that to be done. If you like the JKU and you think the dealer will be good to you when it comes time for service and warranty work then I say go for it.

Now is a good time to buy. The dealers have lots of reasons to put deals together this month. Money back for this month plus money to help them put deals together in the first quarter of 2011.
i also thought it was a good deal but others told me otherwise (and i do appreciate it, because i also thought the dealer fees were awful high). i told them to get rid of them and they would have a deal, but they let me walk and no JKU for me.
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Old 12-12-2010, 08:11 PM   #14
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So let it sit for a day or two and see if they call you back. If they don't then see if they will split it with you or see if you can get 5 years maintenance or an exst warranty.

You could also tell them you know that if they sell lots of vehicles this month they get help for the first quarter of 2011.
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Old 12-12-2010, 08:12 PM   #15
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Wait a week and see if they call. If not, then you found the inflection point for that dealer--that's the absolute best they'll do for you. You can shop that around, or go ahead and take it or try Pato's compromise.

At the end of the day, you're only talking about a few bucks one way or the other. Some people may do better for any number of reasons, but any reasonably equipped JKU is going to be in that range.
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Old 12-12-2010, 08:22 PM   #16
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Wow the 2011 prices must have gone up a bit my sticker was $26,540 with the islander package (2dr) and some other stuff back in May....
I was out the door with an extended warranty (10 year 100,000mi), tax, title, all fees, & plate for $25,881.80 (just looked at the checkbook)... No treadlightly discount...
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Old 12-12-2010, 08:23 PM   #17
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Shop around

I would shop around. I bought a 2011 Unlimited Sahara three weeks ago, automatic, dual tops, Connectivity group, Infinty sound system with sub-woofer, remote start-sticker was $33,730. They originally wanted to sell it for 32,250 and I said no way. They kept me 1/2 hour past closing and still wouldn't budge. All they wanted to do was make the payment sweeter with better financing (if you qualify, or a longer term, "great service". That is all lip service. I already had a great financing rate thorough my credit union which makes a big difference, then they know you are already approved-works in your favor when bargaining. I called the next day and said if they would apply the friends and family discount on top of the already discounted price, I would sign that day. I signed the papers that afternoon discounted to $31k. I also would suggest getting quotes from different dealers from the Jeep website. Take the two best quotes and be honest..tell the dealers what you are doing, then they know you are shopping around and serious about buying. If they won't budge, move on to the next dealer. I live near Toledo, so there are lots of Jeeps around. They still sell quickly, and Jeep is not meeting the sales needs with production, so the dealers are not pressured to sell cheaply-they know someone else will likely come along and pay sticker if they hold it long enough. Good luck.
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Old 12-12-2010, 08:28 PM   #18
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Here's the last email I got from a local dealer on 2011 JKU 24S auto, hard top, towing package, limited slip differential; PLUS they were having to go a couple hundred miles to pick up the exact JKU/color/options:

Note that Oregon has no sales tax:

from the salesman after several previous emails:

"Our net cost is invoice minus hold back. that is $29389 minus $896 in hold back bringing it to $28493. We need to pay $100 dollars for a Pre-delivery inspection. We would have to go get the vehicle costing us $100. And after the minimum commission of $150 that leaves us at a bottom line of $28843. we cant afford to go get a Jeep Wrangler and sell it for a loss. Is there any way you could make an offer that would allow us any sort of profit. We as a business need to make a profit to stay in business. As a former small business owner this should ring true with you as well. The 2011 Jeep Wrangler is an amazing vehicle that holds its value very well and can take you places no other vehicle can. I would very much like to help you get into a Jeep Wrangler. I look forward to hearing back from you.
~~~~~~~~~~~~~~~~~~~
Not all that out of line with some of the posts above, yet still not 'final cut'. He sent this in response to my "all in" offer of $28500 out the door plus title/fees. We now have 4 year license + title that adds about $400.

I haven't responded as of yet. I think a better deal is possible.

At this rate I may wait for that Pentastar motor.

Comments?
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Old 12-12-2010, 08:48 PM   #19
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Have you considered looking online, purchasing from a dealer in another part of the country and then having it shipped? A new car is the same regardless of where you buy it. Let the most hungry dealer win.
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Old 12-12-2010, 09:02 PM   #20
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I don't remember what my out the door price was, but your really can't ask people what their OTD price was because it will vary greatly because of different tax rates, other rebates or incentives as well as the dealer fee. All I can say is that I didn't have the TL discount and I bought my 2011 rubi that was completely loaded except for leather and heated seats for $500 below invoice. Were you trading in something or just buying the jeep with no trade? If you are trading something in, that will also make it a bit more difficult to deal with. They will not lose money on a trade, but they will go below invoice all day long on new jeeps. In the end, if your jeep makes you happy then you should pay whatever you feel is good. With that said, I wouldn't pay anything more then invoice and NO dealer or document fees. I went to one dealer because this is what they advertise and that is what I got.
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Old 12-12-2010, 09:09 PM   #21
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Quote:
Originally Posted by Sf_Kilo View Post
Wow the 2011 prices must have gone up a bit my sticker was $26,540 with the islander package (2dr) and some other stuff back in May....
I was out the door with an extended warranty (10 year 100,000mi), tax, title, all fees, & plate for $25,881.80 (just looked at the checkbook)... No treadlightly discount...
He's talking about a 4 door, you have a 2 door.
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Old 12-12-2010, 09:12 PM   #22
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i have a 2010 2dr sport auto hard top and got it for 20k (7k off the sticker price) it was a dealer incentive get people on the lot type thing though i dont think that we could have haggled them down that far.
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Old 12-12-2010, 09:14 PM   #23
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Quote:
Originally Posted by JeeperJake View Post
Here's the last email I got from a local dealer on 2011 JKU 24S auto, hard top, towing package, limited slip differential; PLUS they were having to go a couple hundred miles to pick up the exact JKU/color/options:

Note that Oregon has no sales tax:

from the salesman after several previous emails:

"Our net cost is invoice minus hold back. that is $29389 minus $896 in hold back bringing it to $28493. We need to pay $100 dollars for a Pre-delivery inspection. We would have to go get the vehicle costing us $100. And after the minimum commission of $150 that leaves us at a bottom line of $28843. we cant afford to go get a Jeep Wrangler and sell it for a loss. Is there any way you could make an offer that would allow us any sort of profit. We as a business need to make a profit to stay in business. As a former small business owner this should ring true with you as well. The 2011 Jeep Wrangler is an amazing vehicle that holds its value very well and can take you places no other vehicle can. I would very much like to help you get into a Jeep Wrangler. I look forward to hearing back from you.
~~~~~~~~~~~~~~~~~~~
Not all that out of line with some of the posts above, yet still not 'final cut'. He sent this in response to my "all in" offer of $28500 out the door plus title/fees. We now have 4 year license + title that adds about $400.

I haven't responded as of yet. I think a better deal is possible.

At this rate I may wait for that Pentastar motor.

Comments?
They just told you what the bottom line is, it won't go lower by waiting. It would make no sense for them to take a loss. Waiting for the 3.6 will not get you a better deal.
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Old 12-12-2010, 09:19 PM   #24
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Quote:
Originally Posted by JeeperJake View Post
Here's the last email I got from a local dealer on 2011 JKU 24S auto, hard top, towing package, limited slip differential; PLUS they were having to go a couple hundred miles to pick up the exact JKU/color/options:

Note that Oregon has no sales tax:

from the salesman after several previous emails:

"Our net cost is invoice minus hold back. that is $29389 minus $896 in hold back bringing it to $28493. We need to pay $100 dollars for a Pre-delivery inspection. We would have to go get the vehicle costing us $100. And after the minimum commission of $150 that leaves us at a bottom line of $28843. we cant afford to go get a Jeep Wrangler and sell it for a loss. Is there any way you could make an offer that would allow us any sort of profit. We as a business need to make a profit to stay in business. As a former small business owner this should ring true with you as well. The 2011 Jeep Wrangler is an amazing vehicle that holds its value very well and can take you places no other vehicle can. I would very much like to help you get into a Jeep Wrangler. I look forward to hearing back from you.
~~~~~~~~~~~~~~~~~~~
Not all that out of line with some of the posts above, yet still not 'final cut'. He sent this in response to my "all in" offer of $28500 out the door plus title/fees. We now have 4 year license + title that adds about $400.

I haven't responded as of yet. I think a better deal is possible.

At this rate I may wait for that Pentastar motor.

Comments?
I would just walk away from it. That hold back thing is crap. They get a better price on the car with incentives from Chrysler. I know a lot of dealer friends and they make a lot more then a couple hundred bucks at the end of the year. I would wait until you find one that you don't have to force and just make it happened. I shopped about 7 different dealers before I found the one I actually wanted and by that point I didn't even haggle. I wrote down a price and said if you will do this I will buy it today, if not I will walk out the door. Done deal
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Old 12-12-2010, 09:27 PM   #25
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Invoice + tax, tags, and title fees should be a very good deal. Asking for more off is pushing it, even though I know that sometimes they will do it. All those dealer fees and add-ons is what ticks me off.
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Old 12-12-2010, 09:37 PM   #26
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you can get 4-6K off sticker if they wanna sell one....my sis just bought an 11 4-door rubicon (38 sticker) for 32K
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Old 12-12-2010, 09:37 PM   #27
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they will contact you in two days time i promise you. i sold jeeps for two years before the economy went to shite. they will do a follow up to see if your still interested...... stick to your guns OR tell them you'll take their offer if they throw in a few items. Personally I'd shop around and see if there is a unit on the lot you can hagle over. REMEBER the economy is still bad and selling units is more important because they will get a cut from the mfg even if they are making a minimal profit. I know the markup on a wrangler 3 years ago was only around 1500 so youre not asking them for the entire profit. stay the couse and you'll get what you want for the price you want it.
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Old 12-12-2010, 10:03 PM   #28
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Exclamation

appreciate the comments Wrangler fans!

just to review
1) cash deal no trade; all I gotta do is give them the number to fax the vin/invoice to my credit union;

2) 'waiting' will get me the Pentastar which may serve my needs better so IF they want to sell now they can consider themselves incentivized;

3) I don't believe they are that close to the FAIL line;
" Invoice + tax, tags, and title fees" "]there IS no sales tax here
I enjoy reading of others dealer dealings.

Some day I'll be in a new Wrangler.
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Old 12-12-2010, 10:18 PM   #29
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Check online and if you want to travel to pick up the Jeep you will find them cheaper elsewhere. I grew up in Detroit and I always fly back there to buy my vehicles as I can get them tons cheaper than I can out West. Lots of discounts around Detroit that you will not get elsewhere. Just know exactly what you want and they will find it for you, especially in this economy.
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Old 12-12-2010, 10:23 PM   #30
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You might want to check out www.truecar.com You will find out what others in your area are paying for the same vehicle. Car prices can vary GREATLY depending on the area you are in. Remember folks on this great fourm are from all over the US.
I do agree with an earlier post that said you never get a great deal on a new vehicle. Car dealers are not in the business to sell you cars and not make money. Remember you lose thousands of dollars in value the second you drive it off the lot and it becomes used. If you like to trade vehicles often then you will always take a beating on new vehicles If you drive it for years then you come closer to getting your money out it. Just an observation from someone who has purchased a lot of new cars over the years. I dont anymore..only two years old and low milage. That is your best value.

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97 TJ rear seat and carpet ... GREAT shape (blacksburg, Va) affende Classifieds Archive 0 03-26-2008 07:55 PM
4x4ROCKSHOP Cyber Monday Deals! 4x4ROCKSHOP Classifieds Archive 1 11-30-2007 03:26 PM



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