the jeepermans you listed are a great product, you may want them more for looks, but they are a great rock rail. They attach to the frame fyi.
I have a to z roack rails, which are a drill type. It is really about personal preference. With the jeepermans, you can leave your stock rubicon rockers on as well. Mine bolt to the body.
Zach, the owner and fabricator, is an absolutely awesome guy to work with and makes amazing products. MY bumper is also a to z