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Old 01-29-2014, 07:55 AM   #1
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Veteran/Military Jeepers... opinions please

Well, dang, it's been a long time. The place looks almost the same, but I see a lot of new names.

In the couple of years I've been logged off, I've started working for a non-profit called Courage Beyond (we're an organization that provides free confidential services to military/veterans and loved ones suffering from the invisible wounds of war) and I need some opinions. Part of my job is designing "swag". Right now I'm trying to come up with some designs for stickers and I need some opinions from our fine military and veteran community. I thought, heck WF was always chuck full of 'em. So here I am.

So, I ask you, oh WF military peoples, which one of these designs strikes you best (the bright one can be subdued but I'm trying to convince our board that we need color).
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Old 01-29-2014, 08:02 AM   #2
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Quite honestly, none of them.
I am not real keen on a PTSD issue and an armed Soldier standing with his family.
Yes, I understand the stigma (I am a vet myself) but, I am thinking maybe a different silhouette.
It could still obviously be a Soldier but maybe one that is home (kneeling to hug his kid or something).
With all that said, I like the middle one. It looks like a unit crest.

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Old 01-29-2014, 10:59 AM   #3
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I like the dogtag, but maybe play with different colors.

I agree with DigitalBill regarding the silhouette - maybe a less tactical pose would work more for me.

Good on you for helping with this issue, BTW.
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Old 01-29-2014, 11:12 AM   #4
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I like the dog tag too.

As far as the silhouette goes, how about two? One with multiple soldiers in battle gear on one side and one with the soldier in civies with his family on the other. I think this would more accurately portray the 2 lives every service man has to balance while serving.

Just my 2 cents worth.
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Old 01-29-2014, 11:57 AM   #5
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The silhouettes are part of the logo, so they cannot be changed. But, I'll use the input to go to the board about having an alternate logo (which we need anyway). Thanks for the comments, guys.
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Old 01-29-2014, 11:59 AM   #6
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Quote:
Originally Posted by tiny terror View Post
The silhouettes are part of the logo, so they cannot be changed. But, I'll use the input to go to the board about having an alternate logo (which we need anyway). Thanks for the comments, guys.
Fair enough.
Hows about this.
Using the dog tag theme, how about two tags.
One showing the logo and the other with the wording on it.
Both in a "wearing" position (hanging down) with the chain attached.
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Old 01-29-2014, 12:02 PM   #7
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The wording is also part of the logo. At this point I have no power to change the logo in any way. I'm working on alternates, because we have different audiences, but as of now we have to use the full logo.
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Old 01-29-2014, 12:06 PM   #8
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Quote:
Originally Posted by tiny terror View Post
The wording is also part of the logo. At this point I have no power to change the logo in any way. I'm working on alternates, because we have different audiences, but as of now we have to use the full logo.
OK then.
I still like the middle one. Still reminds me of a unit crest one might see on a Class A uniform.
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Old 01-29-2014, 12:09 PM   #9
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I like the patch/2nd one.
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Old 01-29-2014, 12:23 PM   #10
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I personally like the full color version over the subdued simply because it denotes home over deployed. That said, the shape is the only thing that bothers me.

More military patches are round than any other shape out there. The USAF uses the shield a lot more (I think) than anyone else so I'd worry someone might get the idea that the service it isn't for them.

If you use the round shape but make it full color and put the banner and wording on the bias (as with the shield) and see what that looks like. Add a rocker to the bottom for the Strength Beyond The Battlefield as I think that needs to remain prominent.

Just my two cents worth...
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Old 01-29-2014, 01:45 PM   #11
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I prefer the dog tag. Just my humble jar head opinion.
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Old 01-29-2014, 05:50 PM   #12
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The hubby says the crest/patch or dogtag look best to him.
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Old 01-29-2014, 08:28 PM   #13
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The dog tag is my preference. As for the family and the weapon, I say leave it alone. Too many people are so darn sensitive and want to be politically correct.

Heck, if Dianne Feinstein had her way, no former military members would carry a weapon. I realize our soldiers, sailors, Marines and coast guard members have a higher propensity for PTSD but we deserve respect and trust.

Send this Marine a pm with information about donating and I'll support the cause.
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Old 01-30-2014, 05:56 PM   #14
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Dog tag looks the best to me. The crest looks TOO much like an actual unit insignia.
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Old 01-31-2014, 03:10 PM   #15
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dog tag.
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Old 02-01-2014, 07:22 AM   #16
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I really like the Dog Tag, but I would change the background color to the actual stainless-steel-silver color, letters on gold or navy blue, I would love that. Patches look great to, but they don`t grab your attention as the Dog Tag does.
My very respectfull opinion.
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Old 02-01-2014, 07:44 AM   #17
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I like the 2nd one.
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Old 02-05-2014, 12:56 PM   #18
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For the public, #1 works.

For targeting vets specifically, #3 is best because all vets have dogtags in common.

Number 2 is too AF specific because it uses their command/unit crest design. Use it to target AF vets.
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Old 02-05-2014, 01:10 PM   #19
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Outstanding Initiative!

Quote:
Originally Posted by 2five22 View Post
For the public, #1 works.

For targeting vets specifically, #3 is best because all vets have dogtags in common.

Number 2 is too AF specific because it uses their command/unit crest design. Use it to target AF vets.
Agreed; regardless of service we all have dog tags. The second one looks like the many Air Force patches I have worn the past 20+ years.


Quote:
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I like the dog tag too.

As far as the silhouette goes, how about two? One with multiple soldiers in battle gear on one side and one with the soldier in civies with his family on the other. I think this would more accurately portray the 2 lives every service man has to balance while serving.

Just my 2 cents worth.
Also agree; an alternate tag would represent the work your organization is doing to assist troops having difficulties transitioning.

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