Electrical load is serviced from the battery, which is replenished by the charging system.
If your load is more than you charge, you deplete the battery. Factory standard starting batteries (and alternators) are fine for occasionally running the radio with the vehicle off, or something like that, but electric winches, subwoofers, aux lights, etc. all put a lot of load on the stock system.
You may want to consider a dual battery setup if you want to run your accessories all at the same time, but realistically, winches aren't used that often. Make sure your engine is running when you winch (turn off the tunes!) and you'll likely be A-OK.