"Progressive, Allstate Corp. and State Farm Mutual Automobile Insurance Co. are promoting plug-in devices and/or smartphone applications, as well as cutting deals to piggyback on auto makers’ in-car computers, all in hopes of getting sensors into cars."
"For insurers committed to this new way of sizing up accident risk in policyholders, the appeal is that they can better identify safe drivers, who are less likely to file claims, and entice them with discounts off the conventional pricing—potential reductions up to about 30% are possible. The goal is to keep those less risky customers long-term, while riskier drivers facing rate increases could be motivated to shop around."
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